About Us

Designer was working with fashion icon Mr. Rohit Bal and under the guidance of Mr.Rohit Bal over a decade mastered the skills of fashion industry. Launched the Label – A!A by ABRAR ALI- with men’s wear collection in 2014, at Karnataka Fashion Week Bangalore, with a concept to make Indian men stand out in his contemporary designs under stated texture, style and fit. Modern Silhouettes and Edgy Styling from Classic to Quirky Define his Collection. Abrar Ali’s use of Fine Fabric and Superb Craftsmanship Differs his Label from others. The Label offers complete one shop store for men’s wear and women’s wear from Garments to Accessories. The Label (A!A) is available in stores at Evoluzione, Ffolio, Aza, Zenon, Riwaayat, Sasya etc and online and have Clientele in UAE. The Label was showcased at the Khadi Rajasthan Heritage Week 2017 along with other maestro of the fashion industries like – Rohit Bal / Hemant Trevedi / Rajesh Pratap Singh etc, the same collection was also exhibited at Issey Miyake Khadi Exhibition in Tokyo along with Abraham & Thakore. The Label worked and collaborated with the weavers & artisans of Rajasthan with focus on their up-liftment and promotion of Khadi. The same Khadi Collection was showcased at Rajasthan Heritage Week 2018.